In a world first, BNY Mellon and Newton Investment Management, sponsors of The Boat Races, announced in January 2016 that they are donating their title sponsorship of the annual challenge between Oxford and Cambridge Universities to Cancer Research UK (CRUK), the official charity partner. The event will now be known as The Cancer Research UK Boat Races with a new identity that will incorporate the famous Dark Blue of Oxford and Light Blue of Cambridge with the charity’s distinctive magenta and blue.
The campaign will see Cancer Research UK receive substantial exposure throughout the Races, which will take place on the Championship Course on the River Thames between Putney and Mortlake on 27th March. BNY Mellon and Newton Investment Management will work together with Cancer Research UK to support their fundraising activities in the build up to The Boat Races and will also be implementing their own initiatives with all fundraising in aid of Cancer Research UK.
Earlier this month, Cancer Research UK launched The Great Row – a new fitness challenge, which is completed on indoor rowing machines and encourages the nation to dust off their trainers and take part to help beat cancer sooner. To take part in The Great Row, individuals and teams can choose from different challenge levels; with rowing distances starting from 2,000 metres, going up to a full marathon. Participants can train for free at Fitness First gyms every Friday throughout January, February and March, with The Great Row's official fitness partner welcoming participants every day from 19th – 26th March to complete their challenge ahead of the official races.
Newton is a global investment management company located in London, and is a wholly-owned subsidiary of The BNY Mellon Corporation. With assets under management of over £50.9 billion (as at 30 June 2014), Newton provides award-winning investment products and services to a wide range of clients, including pension funds, charities and corporations.
We have expertise in a range of disciplines, including:
- multi-asset strategies
- portfolios with absolute-return objectives, both multi-asset and fixed income
- regional and global equity mandates (both ‘benchmark-aware’ and unconstrained)
- global bonds
BNY Mellon is a global financial services company focused on helping clients manage and service their financial assets, operating in 36 countries and serving more than 100 markets. The company is a leading provider of financial services for institutions, corporations and high-net-worth individuals, offering superior investment management and investment services through a worldwide client-focused team.
It has $26.6 trillion assets under custody and administration and $1.3 trillion in assets under management, services $11.9 trillion in outstanding debt and processes global payments averaging $1.4 trillion per day. BNY Mellon is the corporate brand of The Bank of New York Mellon Corporation.
Hunter can trace its origins back to the setting up of the North British Rubber Company in 1856 when Henry Lee Norris, an American entrepreneur, landed in Scotland to find a home for his boot making company. The Hunter Original Wellington was first introduced in 1956 and has become recognised the world over. Hunter is proud to be an official partner of The BNY Mellon Boat Race.
Chapel Down is England’s leading winemaker and one of the UK’s most exciting drinks companies. The award winning Kent-based producer creates its sparkling wines using the Traditional Method, the same as Champagne, from fruit sourced from the South-East of England.
As a truly British brand, Chapel Down is excited to work in partnership with one of the country’s most iconic sporting events, The Boat Races, and its sparkling wine will be enjoyed by the victorious squads at the Mortlake finish line.
The Parmigiani Fleurier story, since its beginnings in 1996, has been built on a powerful conviction: restoring the value of Swiss watchmaking art as heritage, by making it part of an ongoing tradition of manufacturing expertise. One man, Michel Parmigiani, would be the founder, and the Sandoz Family Foundation the principal, and the symbolic town of Fleurier the seat of the brand, the cradle of traditions. Their shared vision for upholding the highest quality Swiss expertise drives them to offer the best. The brand's unique culture of watch restoration, passed on by Michel Parmigiani more than thirty years ago, is the keystone of its identity. Palpable inside every modern timepiece, it attests to the "made-to-measure" spirit of Parmigiani Fleurier.
The Boat Race Company Limited has announced a new partnership with award-winning UK brewer Adnams Southwold. Adnams will be Official Beer Partner of The Cancer Research UK Boat Races for the next 6 years. Similar to The Boat Races, Adnams has a long and rich heritage which they are extremely proud of. Adnams beer has been brewed in Southwold since 1872 and is today a modern company proud of its values-driven approach.
London-based high-performance technical sports outfitter, Crewroom, has joined forces with JL Racing to become the official technical kit supplier for The Cancer Research UK Boat Races.